Interesting new tool for "organizations to measure their performance and return on investment in serving the market of people with disabilities."
It appears that disability as a consumer group might be getting some interest. This statement notes that disability is a potential market of 1.1 million people and "minimum aggregate annual income of $1 trillion in the U.S. alone."
Not that any multinational CEOs or CFOs are reading my blog, but I'm glad to see the disability population getting some consideration as a large potential market. Now, if we can get the same consideration (and cohesion) as a political force....
Monday, March 31, 2008
Return on Disability
Posted by Joshua Howe at 6:51 PM
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